Page 2 - Broken Heart Ranch Red Angus Bull Sale – March 6, 2024
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Broken Heart Ranch                                   605-865-3190 • 605-848-3545 (c)
                                                                                     Gary & Suzet Pederson
                                                                                      Chad & Lisa Pederson
                                                                                          605-850-9878
                                                    RED ANGUS & QUARTER HORSES
                                                     12523 245th Ave • Firesteel, SD 57633
                                       bhrredangus@lakotanetwork.com • www.pedersonredangus.com


                                                             Welcome to our 46th annual sale. In 1961 Ralph and Helen Peder-
                                                             son, purchased their first Red Angus females from Beckton Stock
                                                             Farm. A little over six decades have gone by but we still have the
                                                             same philosophy of raising Red Angus Cattle and Quarter Horses –
                                                             using balanced selection to breed and raise livestock that work on
                                                             our customer’s ranches and ours. We have been fortunate to have
                                                             several repeat customers who have purchased cattle from us annu-
                                                             ally since that very first sale.
                                                             We have enjoyed raising Registered Red Angus all our lives and
                                                             have met many producers and made lifelong friends. We are very
                                                             proud of the fact that our genetics have played a role in commercial
                                                             programs that are recognized for top-selling replacement quality
                                         The Pederson Family   females and steers that push the scales to the limit. Your success
                                                             is what drives us to select and produce cattle that are exceeding
                                                             industry average. The Red Angus breed just keeps growing in popu-
                                                             larity and doesn’t show any indication of slowing anytime soon.
                                                             Heifers are outselling their steer mates and more and more breed
                                                             associations are using Red Angus females for their crossbreeding
                                                             selections. With the advancement of technology there are numerous
                                                             tools to help with herd bull selection.
                                                             Feel free to visit with us anytime and we can use our decades of

                                       Gary and Sue          experience to answer questions that will assist you in fine tuning
                                                             your herd. Our philosophy hasn’t changed any about raising cattle.
                                                             “Staying consistent” and selecting for a balanced set of traits. We
                                                             simply focus on females that are feminine and highly maternal with
                                                             outstanding feet and leg structure and level udders. We strive to
                                                             have these qualities combined with cattle that are deep sided, long
                                                             bodied and have plenty of muscle wrapped up in a quiet and easy to
                                                             handle package.
                                                             The bulls were weaned in the middle of October. They weaned great
                                                             and did well during the cold spells and negative windchills. We will
                                                             have them carcass ultrasound evaluated late February and will have
                                                             Oahe Vet palpate and scrotal measure all the bulls. That informa-
        Chad,  Lisa, and                                     tion will be available through a supplement sheet sale day or on our
           Bricelyn                                          website www.pedersonredangus.com. We will not have the bulls
                                                             semen tested due to their younger age, but we do stand behind
                                                             them when that time arrives prior to breeding. This year, the entire
                                                             offering is parent verified with GGP testing for enhanced EPDs.
                                                             We would like to thank everyone for attending and considering
                                                             using our genetics in your program. Bull selection is never an easy
                                                             task and feel free to ask us any questions about the bulls. We will
                                                             help you select bulls with the traits that you would like to improve
                                                             and help you get to your end-product goal.

                                                             The Pederson Broken Heart Ranch crew

                              Cliff, Wyatt, Kim and  Austin Olson
                                                             Gary and Sue, Chad, Lisa and Bricelyn
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